Santorini, with its whitewashed houses perched on volcanic craters and fiery sunsets, is a dream destination that fascinates travelers from all over the world. Yet behind the charm of its landscapes lies a challenge and an urgent issue. The Greek island, home to just 15,000 residents, welcomes over 3.4 million visitors each year, creating an overtourism phenomenon that can no longer be ignored. It is a fragile beauty that deserves to be explored consciously and sustainably. Let’s discover how to experience Santorini in a responsible and ecological way!
The weight of mass tourism
Is it possible to practice responsible and sustainable tourism in a destination like Santorini, which suffers every year from excessive tourism weighing on its landscape, environment, and residents’ daily lives? Absolutely yes. With just a few mindful choices, it’s possible to enjoy the island gently. Even the local administration is testing concrete strategies to preserve its charm without giving up on hospitality: from daily quotas for cruise passengers to the reuse of treated water to fight drought. As travelers, we can also contribute by respecting the culture, traditions, and nature of the place. First of all, avoid the summer months, especially July and August, when the island is overcrowded. Between April and June, or in September and October, Santorini is quieter, more authentic, and affordable. You can also venture into the hinterland, exploring lesser-known itineraries and choosing sustainable activities that support local businesses.
What to see in Santorini sustainably
Visiting Santorini with a green perspective means going beyond the postcard views. Of course, the sunset in Oia is magical, but it’s worth discovering hidden gems like Pyrgos, Megalochori, and Emporio, authentic villages where life still flows at a slower pace. To explore the island’s past, visit the archaeological sites of Akrotiri, the ancient city buried by volcanic ash, or Thera, with its Hellenistic and Roman remains.
Nature lovers can hike the caldera along scenic routes like the one from Fira to Oia, or take a boat trip to the volcanic islets of Nea Kameni and Palea Kameni, always respecting environmental guidelines. The beaches also deserve mindful choices: instead of the crowded Perissa or Kamari, opt for the quieter Vlychada and Mesa Pigadia, where nature still reigns.
Green and sustainable experiences on the island
A holiday in Santorini can become an opportunity to discover the island’s most authentic side. Don’t miss the chance to enjoy a wine tasting of local varieties like Assyrtiko, ideally in wineries that use traditional and eco-friendly methods. Gastronomy is another way to connect with the culture. Taste dishes made with Santorini fava beans, sun-dried cherry tomatoes, and fresh fish, choosing family-run tavernas. Active travelers can explore the island by bike or on foot, reducing their impact. While those seeking immersive experiences can join Greek cooking classes, pottery workshops, or tours guided by locals. Finally, the most important advice: take the time to live the island slowly, avoiding rushed visits. This is how Santorini reveals its true essence, with unique landscapes and millennia-old traditions.
Where to stay in Santorini for a conscious holiday
Even the island’s accommodations are embracing sustainability, aiming for more responsible tourism. Among them are the Santorini Windmill Villas, a unique complex of three windmills that combine eco-consciousness with comfort. Each villa is independent and features a private pool, jacuzzi, terrace, garden, and parking, accommodating up to 5 people. They are ideal for honeymooners, families, or groups of friends. Located on the northeastern coast, near the capital Fira, they offer a peaceful retreat even during high season.
Windmill Villas – Green Accommodation in Imerovigli, Southern Aegean, Egeo, GR 
