Nowadays, more and more people are becoming interested in sustainable living and taking care of our planet. Many of us want to live green, reduce resource consumption and reduce our environmental impact. And blogging is one way to spread the word and share experiences about sustainable living. In this article, we will look at how to start a green blog, and what you need to know about content creation, promotion, and monetization. Based on our tips, you will be able to create a successful blog and attract an audience that also cares about the planet.

Step 1: Choose a theme

Before you start blogging, you need to choose a topic that is comfortable for you and interesting for your audience. As sustainable living can cover many topics, you may like to focus on a specific topic such as healthy eating, sustainable fashion, travel or household issues.

healthy eating blog: a woman taking a photo of green cream soup with her mobile phone.
Photo via istockphoto

Step 2: Determine your voice

Once you have determined the topic, you must determine your voice. This means that you have to decide how you will speak to your audience, and what tone your blog will have. Some bloggers use humor, others use a scientific approach. Your voice must be unique and match your personality.

Step 3: Learn a foreign language

It would seem, why? The answer is simple, to convey to people from other countries, for example, Italy what you want to tell them. How to make it all easier? Speaking and telling them this in their own language. To begin with, it is best to deal with this issue yourself until you have a team that you can completely trust. In the future, you will be able to assign tasks to others, and you might even have a representative in each nation.

But before that, once again, it is worth learning a foreign language. Where to do it? There are numerous online platforms that teach foreign languages, like Italian or German languages, there are native teachers, there are Italian tutors online, various schools, etc. By devoting a few hours a week to learning a language, you can achieve unprecedented success in your business.

In addition to the previous point, we would like to note the training of your accent, because if in the future you will perform on stage in front of hundreds, maybe thousands of people, it will be important that you speak clearly and your listeners understand what you want to convey to them.

Step 4: Create your blog

Once you’ve chosen a topic and defined your voice, you should create your blog. Although there are many blogging platforms, WordPress is one of the most well-liked. WordPress allows you to create a blog from scratch and modify it however you like. If you need something a little simpler, you can also use sites like Medium or Tumblr.

Initially, we advise you to start a blog in your native language, and later, when your blog develops and you learn a foreign language, you can start blogging in a foreign language.

create your blog
Photo by Pixabay

Step 5: Create Content

When your blog is ready, you should start creating content. Try to make your content unique, interesting, and informative. Your content may include articles, videos, photographs, and interactive content. Diversify formats to appeal to different readers and provide interesting and engaging information.

If you blog in English, try adding hashtags in a foreign language to reach a new audience. The more people from different countries will come, the more you will have the incentive to learn foreign languages.

Step 6: Promotion

To attract an audience, you must promote your blog. Submit your content to social media, use hashtags so people can find your blog, and participate in communities related to your topic. You can also try to attract an audience through guest posts on other blogs, participation in podcasts and webinars, and link exchanges.

Step 7: Monetization

Once your blog starts getting traffic and becomes popular, you can start monetizing it. There are numerous ways to earn money from a blog, such as advertising, sponsoring materials, and selling products or services. Choose the one that suits your topic and audience.

Step 8: Audience Retention

To keep your audience, you must keep your blog up to date and create interesting content. Listen to feedback from your readers and improve your blog based on it. Also, do not forget about social networks and promote your blog in various communities.

girl registering for her sustainable living blog
Photo via Canva PRO


Starting a green blog is a great way to share your knowledge and experience about sustainable living and reach an audience that also cares about our planet. The key steps for creating a blog are choosing a topic, defining a voice, creating content, promotion, monetization, and audience retention. By following our tips, you will be able to create a successful blog and become a leader in the field of green living.