{"id":47144,"date":"2022-06-21T15:13:30","date_gmt":"2022-06-21T13:13:30","guid":{"rendered":"https:\/\/ecobnb.com\/blog\/?p=47144"},"modified":"2022-06-21T15:26:10","modified_gmt":"2022-06-21T13:26:10","slug":"new-booking-trends-travelers","status":"publish","type":"post","link":"https:\/\/ecobnb.com\/blog\/2022\/06\/new-booking-trends-travelers\/","title":{"rendered":"3 New Booking Trends for Travelers to Watch Out For"},"content":{"rendered":"

The Covid-19 pandemic<\/a> has significantly impacted the way travelers plan and book their trips. While the travel industry has always had unexpected ups and downs, recently it has become increasingly difficult to predict whether changing public health restrictions will affect upcoming plans.\u00a0This uncertainty in travel planning has resulted in the emergence of new booking trends that aim to mitigate the risk of possible cancellations. Recent shifts in hospitality and travel indicate that the months and years to come will be filled with new trends and permanent changes<\/a>.<\/p>\n

Here are three new travel booking trends<\/strong> to be aware of this year.<\/p>\n

A dynamic demand environment<\/h2>\n
\"A
Photo via Canva PRO<\/div><\/div>\n

Previously predictable travel factors such as location and seasonality are no longer as reliable as they once were. School breaks<\/strong>, major holidays, and summer vacations were once considered \u201cpeak travel season.\u201d Today, however, travel is now reliant on border restrictions and lockdowns, creating a dynamic and unpredictable environment.<\/p>\n

As we\u2019ve seen around the world, a single announcement can disrupt demand for travel. For example, travel searches from EMEA to the United States increased 95% week-over-week<\/a> on Expedia after the White House announced it would lift travel restrictions for international visitors who are vaccinated.<\/p>\n

Travelers have learned to be flexible<\/strong> with their plans as they can no longer rely on predetermined breaks in their calendars. Over the past year, travelers have taken advantage of reduced restrictions and are jumping to book trips as soon as an opportunity presents itself. STR found that a staggering 79% of travelers are now booking within 14 days of their arrival date, which is up 24% from the previous year.<\/p>\n

With constantly changing restrictions and last-minute bookings<\/strong> on the rise, travelers value flexible cancellation policies more than ever. A growing number of travelers have started practicing \u201ctrip stacking<\/a>\u201d or booking two or more cancelable trips in the same travel period in case Covid-related issues interfere with their initial travel plan.<\/p>\n

There are many more factors that come into play when booking travel today compared to pre-pandemic times, therefore travelers must understand this new dynamic demand environment and prepare for the unexpected.<\/p>\n

Travelers prefer to book direct<\/h2>\n
\"Travelers
Photo via Canva PRO<\/div><\/div>\n

Prior to the pandemic, online travel agencies and booking sites like Airbnb were taking over online bookings. While they offer travelers a great way to research different properties, many people grew frustrated with their poor communication and long delays in issuing refunds throughout the pandemic.<\/p>\n

This frustration has led more travelers to book directly with their accommodation provider. In a June 2021 poll by GlobalData<\/a>, 39% of consumers said they prefer to book directly<\/strong> with the property, versus 17% who opt for OTA and other price comparison sites.<\/p>\n

This trend favoring direct bookings should inspire hoteliers and hosts to make more investments in their websites and other online outlets to provide a more seamless booking experience for travelers. As a traveler, you should expect a hotel\u2019s website to be mobile-friendly and include in-depth information about amenities, location, policies, etc. to help improve your search and booking process.<\/p>\n

To support independent properties, travelers should consider continuing to book direct even as restrictions lift. Directly booking through the property\u2019s online booking engine helps eliminate the property\u2019s commissions paid to the OTAs, and hoteliers also tend to cater to direct bookers as more loyal guests over those who booked via a third party.<\/p>\n

Travelers are booking longer stays<\/h2>\n
\"Workcation\"
Photo via Canva PRO<\/div><\/div>\n

Pent-up demand for travel and the desire to get away from the confines of the pandemic has led travelers to move toward booking extended trips. A GlobalData poll<\/a> revealed that 44% of travelers prefer leisure trips of at least 7 nights<\/strong>, with 26% of travelers preferring stays of 10+ nights.<\/p>\n

The massive shift to remote work has only supported the extended-trip trend, giving travelers the flexibility to take \u201cworkcations<\/strong><\/a>\u201d or \u201cflexcations<\/strong>\u201d where they can mix work and travel and time off. Per Airbnb\u2019s Q3 2021 earnings report, long-term stays of 28 days or more are their fastest-growing trip length, up 14% from the prior year\u2019s quarter.<\/p>\n

With the growing remote workforce<\/strong><\/a> and demand for travel increasing, properties and OTAs are introducing concepts such as Booking.com\u2019s \u2018Work-Friendly Program<\/strong>\u2019 to promote properties equipped to host \u201cworkcations.\u201d Their offerings often include discounted weekly and monthly rates, as well as amenities such as strong and reliable internet, and desks, chairs, and kitchen facilities to support an extended vacation.<\/p>\n

Those who work from home should consider the opportunity to explore the world while staying at properties equipped to support them. Look for properties with proper facilities and deals to encourage longer stays<\/a> to take advantage of the flexibility that remote work provides.<\/p>\n

Demand for travel continues to rise<\/h2>\n
\"Demand
photo via Canva PRO<\/div><\/div>\n

Despite the obstacles raised by the pandemic, the travel industry is showing strong signs that it\u2019s ready to bounce back. Demand continues to rise, and a recent study by Simon-Kucher & Partners found that 45% of consumers want to travel more now than prior to the pandemic<\/strong>. While some aspects of travel remain uncertain, staying flexible throughout the process will remain key. Make sure you review your property\u2019s cancellation policy and consider whether you can extend your trip into a \u201cworkcation\u201d to make up for the travel days lost over the past few years.<\/p>\n","protected":false},"excerpt":{"rendered":"

The Covid-19 pandemic has significantly impacted the way travelers plan and book their trips. While the travel industry has always had unexpected ups and downs, recently it has become increasingly difficult to predict whether changing public health restrictions will affect upcoming plans.\u00a0This uncertainty in travel planning has resulted in the emergence of new booking trends […]<\/p>\n","protected":false},"author":42,"featured_media":47146,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[3271,3183,1341,1594],"acf":[],"yoast_head":"\n3 New Booking Trends for Travelers to Watch Out For - Ecobnb<\/title>\n<meta name=\"description\" content=\"What are the new traveler booking trends? 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