{"id":39542,"date":"2021-03-16T08:00:18","date_gmt":"2021-03-16T07:00:18","guid":{"rendered":"https:\/\/ecobnb.com\/blog\/?p=39542"},"modified":"2021-03-15T19:02:40","modified_gmt":"2021-03-15T18:02:40","slug":"covid-19-crisis-advice-hoteliers","status":"publish","type":"post","link":"https:\/\/ecobnb.com\/blog\/2021\/03\/covid-19-crisis-advice-hoteliers\/","title":{"rendered":"How to get through Covid-19 crisis: advice from hoteliers"},"content":{"rendered":"<p>It has been about one year since the <a href=\"https:\/\/ecobnb.com\/blog\/2020\/04\/covid-coronavirus-prepare-hotel\/\" target=\"_blank\" rel=\"noopener\">COVID-19 pandemic<\/a> has started. As we sadly know, it affected in many ways countries all over the world. Also tourism, as a whole economic branch, is one of the most damaged. <a href=\"https:\/\/blog.experience-hotel.com\/345-hotels-analyzed-during-the-covid-19-crisis\/?utm_source=marketing&amp;utm_medium=email&amp;utm_campaign=fevrier-2021-relance-enquete-hoteliere-clients-45752&amp;utm_content=fr\" target=\"_blank\" rel=\"noopener\">Experience Hotel Blog<\/a> collected, summarized, and analyzed more than 2000 answers to some questions about the current crisis, from 345 European Hotels. Let&#8217;s see what came out.<\/p>\n<div id=\"attachment_39583\" class=\"thumbnail alignnone\"><img class=\"wp-image-39583 size-large\" src=\"https:\/\/ecobnb.com\/blog\/app\/uploads\/sites\/3\/2021\/03\/gabriella-clare-marino-JzfqjoRJVFM-unsplash-870x490.jpg\" alt=\"tourist during covid crisis\" width=\"870\" height=\"490\" srcset=\"https:\/\/ecobnb.com\/blog\/app\/uploads\/sites\/3\/2021\/03\/gabriella-clare-marino-JzfqjoRJVFM-unsplash-870x490.jpg 870w, https:\/\/ecobnb.com\/blog\/app\/uploads\/sites\/3\/2021\/03\/gabriella-clare-marino-JzfqjoRJVFM-unsplash-570x320.jpg 570w\" sizes=\"(max-width: 870px) 100vw, 870px\" \/><div class=\"caption\">Photo by Gabriella Clare Marino on Unsplash<\/div><\/div>\n<h3>Advice No. 1: Where to find customers?<\/h3>\n<p>The first question was about what hurt the business the most during this pandemic. Hoteliers&#8217; answer was, of course, the <strong>lack of customers<\/strong> due to closed borders and confinement. Dealing with borders closure bought tourists and travelers to visit hotels and facilities of their own area. That&#8217;s why <strong>positive communication<\/strong> has been so crucial to attract local guests. Secondly, hotels with a <strong>strong, loyal guest-base<\/strong> have managed to survive this tough situation.<\/p>\n<div id=\"attachment_39585\" class=\"thumbnail alignnone\"><img class=\"wp-image-39585 size-large\" src=\"https:\/\/ecobnb.com\/blog\/app\/uploads\/sites\/3\/2021\/03\/gabriella-clare-marino-SE3d5fkBCrU-unsplash-870x490.jpg\" alt=\"local tourists\" width=\"870\" height=\"490\" srcset=\"https:\/\/ecobnb.com\/blog\/app\/uploads\/sites\/3\/2021\/03\/gabriella-clare-marino-SE3d5fkBCrU-unsplash-870x490.jpg 870w, https:\/\/ecobnb.com\/blog\/app\/uploads\/sites\/3\/2021\/03\/gabriella-clare-marino-SE3d5fkBCrU-unsplash-570x320.jpg 570w\" sizes=\"(max-width: 870px) 100vw, 870px\" \/><div class=\"caption\">Photo by Gabriella Clare Marino on Unsplash<\/div><\/div>\n<h3>Advice No. 2: It is important to invest in marketing<\/h3>\n<p>Many hoteliers believe that they would invest money in renovation if they could. Although maintenance is essential to keep your facility fresh and appealing, it will not bring new customers. What can <strong>raise your income<\/strong> and therefore is a better investment to do in this situation, is <a href=\"https:\/\/ecobnb.com\/blog\/2020\/06\/marketing-tips-eco-hospitality\/\" target=\"_blank\" rel=\"noopener\"><strong>marketing<\/strong><\/a>. <strong>Attracting new customers<\/strong> is fundamental to bring in money that can be immediately re-invested, creating a <strong>virtuous cycle<\/strong> for the hotel.<\/p>\n<div id=\"attachment_39584\" class=\"thumbnail alignnone\"><img class=\"wp-image-39584 size-large\" src=\"https:\/\/ecobnb.com\/blog\/app\/uploads\/sites\/3\/2021\/03\/brooke-cagle-WHWYBmtn3_0-unsplash-870x490.jpg\" alt=\"positive communication during crisis\" width=\"870\" height=\"490\" srcset=\"https:\/\/ecobnb.com\/blog\/app\/uploads\/sites\/3\/2021\/03\/brooke-cagle-WHWYBmtn3_0-unsplash-870x490.jpg 870w, https:\/\/ecobnb.com\/blog\/app\/uploads\/sites\/3\/2021\/03\/brooke-cagle-WHWYBmtn3_0-unsplash-570x320.jpg 570w\" sizes=\"(max-width: 870px) 100vw, 870px\" \/><div class=\"caption\">Photo by Brooke Cagle on Unsplash<\/div><\/div>\n<h3>Advice No. 3: Obtain government aid and avoid lowering the prices<\/h3>\n<p>In the direction of saving and investing, \u00a0the hoteliers have a very powerful message. The crisis everyone is living in is real and should not be neglected. They suggest every facility should adapt to <strong>COVID-19 protocols<\/strong>. If possible, try to <strong>obtain<\/strong> <strong>government aid<\/strong> and <strong>avoid lowering prices<\/strong>. With these resources, it possible to spread your image to a wider audience of consumers.<\/p>\n<p>In conclusion, tourism and hoteliers have had a rough time and it will not be easy to restart. To face the crisis it is crucial to <strong>be positive<\/strong> and to <strong>create a new network of consumers<\/strong>. A lot of people is still dreaming to travel, so let&#8217;s offer them some experience they will not easily forget!<\/p>\n<p><em>Cover image:\u00a0Photo by Ciudad Maderas on Unsplash<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It has been about one year since the COVID-19 pandemic has started. As we sadly know, it affected in many ways countries all over the world. Also tourism, as a whole economic branch, is one of the most damaged. Experience Hotel Blog collected, summarized, and analyzed more than 2000 answers to some questions about the [&hellip;]<\/p>\n","protected":false},"author":145,"featured_media":39582,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[214],"tags":[3273,3271,3270,3272],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to get through Covid-19 crisis: advice from hoteliers - Ecobnb<\/title>\n<meta name=\"description\" content=\"From the collection and analysis of more than 2000 answers from 345 European Hotels, arise these tips from hoteliers to get through the covid-19 crisis\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ecobnb.com\/blog\/2021\/03\/covid-19-crisis-advice-hoteliers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to get through Covid-19 crisis: advice from hoteliers - 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